Samsung Holiday Campaign 2017

southeaststate_samsung_hol_01.png
 
 

To mark the holiday season, Samsung North America wanted to create a series of illustrations that conveyed the idea of gift giving and getting together for the holidays in a fun, approachable way.

Together with the team at Turner Duckworth, I was the lead design director, working closely with an illustrator to help bring this campaign to life. The campaign visuals lived primarily in online advertising and on Samsung’s website.

Role:
Design Director
Category:
Branding/Campaign

 
 
 
southeaststate_samsung_hol_02.png
southeaststate_samsung_hol_03.png
southeaststate_samsung_hol_04.png
southeaststate_samsung_hol_05.png
southeaststate_samsung_hol_06.png
southeaststate_samsung_hol_07.png
southeaststate_samsung_hol_08.png
southeaststate_samsung_hol_15.png
southeaststate_samsung_hol_16.png

Creative Directors: Andy Baron
Design Director: Glenn Chan
Designers: Lucila Lombardi, Nick Cross, Melissa Chavez
Illustrator: Ben Wiseman
Produced at Turner Duckworth