WeWork City

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WeWork plans to convert the historic Lord & Taylor building on 5th Avenue into their corporate headquarters. The headquarters will house retail, enterprise solutions, and the WeWork HQ offices.

At Conway and Partners, we were invited to pitch a brand identity campaign that included design, naming and art direction for a full identity suite and other various other marketing pieces.

Role:
Creative Direction, Design
Category:
Real estate branding/Marketing

 
 
 
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Creative Directors: Santiago Conway / Glenn Chan
Design Director: Diego Sandoval
Produced at Conway and Partners