Samsung Galaxy S8 Summer Campaign

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As part of the ongoing launch of the Galaxy S8, Samsung North America wanted a campaign to sustain interest amongst customers over the summer.

The “Made for summer” campaign highlighted key features of the S8 like dust resistance and an amazing camera, through various summer activities like cannonballing into a pool, or braving a dusty music festival.

 
 
 
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Creative Directors: Andy Baron
Design Director: Glenn Chan
Lead Designer: Melissa Chavez
Produced at Turner Duckworth